Representation of teens within UK TV Dramas

Henna Media teenagers

Magazine "Love it" september 9-15th.

This magazine has a lot of dieting ideas and suggestions on how women can get their perfect celebrity figure that they have longed for. they use persuasion techniques therefore they try to reason with the readers and they make the reader feel uncomfortable about their body. "the diet is tailored to you" this connotes that this diet has been invented just for you and it convinces the reader that they are worth the trouble of dieting and exercising.

the dieting scheme is successful because the target audience for the magazine are women who like to read about celebrities and their gorgeous size zero bodies, and they desire and long to be like them. In additions well known celebrity names are used therefore this convinces the readers further to try the dieting scheme.

There a variety of diets included in this magazine i.e: The diet which allows you to eat a lot of food that's good for you and cutting all out bad and fatty foods; this diet would appeal to people whom have a habit of snaking. Eating everything you would normally but doing three hours of exercise.

Economical: A huge amount of money is being made and spent with in the dieting sector. The public are buying products that are being advertised via different platforms i.e. the t.v., magazines, posters, the Internet, moreover the use of different platforms widens the audience demographics.

Successful diets: i.e the apple diet, this is an affordable dieting technique and it is known to show results with in weeks.

Diets within the magazine platform target the magazine readers because someone is not going to go out of their way to buy a magazine just or a dieting suggestion (or would they?)

Celebriets are used as an icon to lure the public in, and for the public to try the diets. The people whom discover and make up the diets only use the celebrites names due to the public looking up to the celebrites (role models), moreover because the public want to look like and feel like the celebreites and get their dream body.

Research

Research which I have already conducted:

In the past two weeks I have been reading fashion related magazines consisting of dieting, whats in and out of fashion and whose in and and out of fashion. I found that dieting techniques are being discovered every day therefore there is a range of different diets connoting that there is a demand for different ways to loose weight.

I also watched programmes such as: How to look good naked and fashion fix, to ensure that I had knowledge about fashion on different platforms. I found out that people will go to stupid extents to get there dream body and will do practically everything to get noticed in the fashion industry.

This research was quite relevant to me because it gave me a chance to compare the different techniques and ways that dieting and modelling is advertised i.e through the effectiveness.

Research that I am going to conduct:

I am going to carry on reading more magazines and comparing and in particular looking at why people diet to such extreme lengths. Moreover why is it so important to become a size zero: and whats so good about it.

In addition I intend on looking at celebrity diets and I would like to discover why the public mirrors these diets e.g why not just watch what you eat, not eat junk food, exercise instead they go to extreme lengths such as only eating apples or stopping food all together or even becoming bulimic.

How to look good naked

Potential brief ideas: I was thinking of making a diet advertisement via the TV platform or making a magazine article of a new diet.

Research

Size zero representations.

Dieting.

teenage, adults, young children and babies.

Reality Tv and the Marxist theory

Marxist reading of current Reality TV:

The public are just slaves to the media because we watch the products that they produce.

Reality TV is capable of creating moral panics and issues that are not relevant this signifies that they have the upper hand because they are able to create something out of nothing.

Marxist thinkers claim that the media legitimizes the dominant beliefs and ideas and a capitalist system i.e: the unbalance of life is shown as natural, entertainment is unchallenging of this ideology therefore encourages passivity.

i.e: the apprentice is a reality TV show where people compete in order to receive a cash prize from Sir Alan Sugar. Sir Alan Sugar is the the person in charge and he decision who goes out "your fired" and who wins "your hired".

One participant form the junior apprentice (Lucinda) did not beg, nor ask for the job therefore she thought she had what it took too win. She was capable and upfront and also confident. this whole concept broke the rule for reality t.v. therefore she was going against the conventions of a reality t.v.

Lucinda was not conforming to the Marxist way of thinking (the producers and the media have the upper hand and the public have to do what they say). Marx believed that the most powerful force in society was the economic self interest of the dominant social class. therefore people whom where economically secure and had money were seen as dominant.

Reality t.v is the most watched genre in TV it is successful due to the use of the public and celebrities also people who are known throughout society (Sir Alan Sugar).

Th whole idea of this programme have such a wide range of audiences shows that marx was right.

Red pill blue pill (The Matrix)

The matrix blue pill red pill scene is a good example of marxism: we the public are slaves to bigger systems. (hierarchy system)

We saw the scene where Morpheus asks Neo whether he wants to take the red pill or the blue pill.
if he takes one of them he will fall asleep and go back to the world where he thinks that he is in control and where is powerful and free to make choices. moreover he will go back to his dreamworld were he will follow his day to day routine without questioning why he does what he does. This relates to the quote "we the public are controlled not by force and fear but through ideas". we all have a freedom of choice just like Neo- he can choose whether to take the red pill or the blue pill. Neo is not being forced to choose the red pill or the blue pill therefore he is being offered a chance to choose what he wants to do.
The whole idea of there being two worlds is different and weird and signifies suggests that something is going to go wrong.
at the end of the scene Neo takes the red pill and the scene ends with a loud sound effect of lighting this might be signifies that something bad will happen or something will happen that is not normal. Moreover the scene opens with the same sound effect of lighting.

Research on the review show (music industry)

http://www.spotify.com/uk/new-user/
http://hypem.com/
http://www.apple.com/itunes/
http://boomkat.com/
http://www.apple.com/uk/itunes/ping/

Marxism and Hegemony

Classic Marxist theory:
Before Marx society was seen as an 'organic necessary' i.e. formed the what it was by Human nature and historical 'accidents and choices'.

He did not believe in in changing human nature- he believed that Man made his environment- which then changed the nature of man.

'we the public are controlled not by force or fear but through ideas' : through ideas: stereotypes and the representation of the minority which causes fear and a moral panic.
A number of theorists have developed the study of ideology further, such as Gramsci and the Frankfurt school.
In the music sector 90% is owned bu five companies and the largest being Sony.
There is a tendency to neglect smaller sectors of the potential audience: e.g. Sikhs.
moreover major studios changing a film after it has been submitted by a director as it did not fit the intended audience
Hegemonic:
'How the dominant ideology is accepted by the people' : how people/ the public give in and accept the dominance.
http://www.youtube.com/watch?v=te6qG4yn-Ps